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Google Analytics

Installed, configured and customised to your website. Enables you to measure and monitor your website performance with ease.

Google AdWords

Campaigns that drive profitable business growth. Search, display and video advertising to suit your budget.

SEO Services

Advice and services to achieve and maintain your rightful place in the search results.

Conversion Rate Optimisation

Adding persuasive punch to your website pages. A methodical and proven approach to online sales improvement.

Email Marketing

Begin your journey or improve your existing email conversations. You drive or we manage for you. A strong performer after all these years.

Website Review

Ideal when you don’t know where to start. A popular risk free initial engagement.

Group Training

Invest the time to upskill you or your team. Affordable group training courses designed to help you implement your learnings.

Believing in
Measurement
Since 2002

Digital marketing is highly measurable IF you have it set up correctly. That’s why this is job #1 for all our new projects since we started in 2002. Once complete we can learn from the bad and maximise the good to help you achieve the greatest gains from your spend.

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Ark Advance sponsorship of the Auckland Arts Festival

December 1, 2016admin

Ark Advance sponsorship of the Auckland Arts Festival

It’s with great pleasure that I can confirm the ongoing sponsorship by Ark Advance of the Auckland Arts Festival — 8-26 March 2017. Working with Thierry Pannetier — the festival’s Marketing and Communications Director — we have a list of marketing smarts to implement for 2017. Google Analytics was our focus in 2016. First up, […]

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Please Meet Amy – My Appointment-Setting Introduction to Artificial Intelligence

November 18, 2016ark-com

Please Meet Amy – My Appointment-Setting Introduction to Artificial Intelligence

There’s been a lot of talk about the power of robots and how they are going to take over the Internet. Wanting to see what all the fuss was about, I decided to dive in and see if I could find my own little robot to put to work.   So let me introduce you […]

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The One Billion Buyers That Most Marketers Miss

October 14, 2016ark-com

The One Billion Buyers That Most Marketers Miss

So everyone knows about Google search, right? Yep, the stats are amazing — how about 40,000 searches every second. Couple that with a straightforward method of advertising, and you and your competitors end up pushing up click costs everyday of the week. Now let’s look at an audience that most are not aware they can […]

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Big Brother Brings Better Targeting For AdWords

October 6, 2016ark-com

Big Brother Brings Better Targeting For AdWords

Hidden deep in a recent blog post from Google is an update to their AdWords platform that had me sit up and take notice. Most of our clients know the type of prospect they are after. Theirs may be from a certain age group and with definite gender bias. Previously there was no way to […]

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Who Has A Stranglehold on Your Google Advertising?

September 29, 2016ark-com

Who Has A Stranglehold on Your Google Advertising?

Imagine if your Xero accounting software came bundled up with the service supplied by your accountant? Sound quite cool? It could be a small way to save a bit each month. Then imagine if you decided to change accountant and they got the huff and stopped you from accessing all your prior financial data. Now […]

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Google Analytics Data That Survives Severed Relationships

September 23, 2016ark-com

Google Analytics Data That Survives Severed Relationships

This scenario is surprisingly common. Client A contracts Web Developer B to build a nice, swanky new website. As part of the service, the developer decides to add Google Analytics onto the site to enable their client to track results. For the tracking code they set up a new Google Analytics property within their existing […]

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