Month: July 2004

Website Conversion Optimisation – A Good First Step

July 7, 2004 ark-com

Your First Step Forward With Website Conversion Optimisation

Unlike employees your website is best treated as a number.

So forget the nice graphics and the soft comfortable design influence, it’s time take your website and distil it down to the cold hard facts of a percentage conversion rate. (That is its ability to create prospect leads as a percentage of the total Internet traffic it receives.)

Tags: Grow Conversions

Business to Business Presentation Link

July 7, 2004 ark-com

MarketingSherpa has unleashed some great content for those interested in Business to Business lead generation ideas – there’s a MP3 of the presentation and a PDF of slides – on initial look it seems good stuff – go here for stuff

MarketingSherpa has unleashed some great content for those interested in Business to Business lead generation ideas – there’s a MP3 of the presentation and a PDF of slides – on initial look it seems good stuff – go here for stuff

Tags: Building Leads

Good Morning 6788997

July 7, 2004 ark-com

Unlike employees your web site is best treated as a number.

So forget the nice graphics and the soft comfortable design influence, it’s time take your web site and distil it down to the cold hard facts of a percentage conversion rate. (That is its ability to create prospect leads as a percentage of the total Internet traffic it receives.)

Tags: Building Leads