Month: August 2019

Marketing Your Service Business: The Hammer Or The Hand?

August 5, 2019 ark-com

Are you more likely to buy a hammer, or hire a builder?  When you stop and think about purchasing a product online, versus seeking a service, some obvious differences come to mind.  When you’re in a service business, your customers are paying for your expertise and the trust they place in you.  The process of […]