A few weeks ago I was convinced to cycle from Rotorua to Taupo with a few friends in what they loosely referred to as the “100k Flyer”. I had recently purchased a new bike – think commuter hybrid not shiny carbon road machine – and was secretly keen to see how we would go. So I was in.
Your First Step Forward With Website Conversion Optimisation
Unlike employees your website is best treated as a number.
So forget the nice graphics and the soft comfortable design influence, it’s time take your website and distil it down to the cold hard facts of a percentage conversion rate. (That is its ability to create prospect leads as a percentage of the total Internet traffic it receives.)