Tag: Grow Conversions

Website Optimisation – Conducting a “Prospect Fit” for Your Website

June 20, 2011 ark-com

A few weeks ago I was convinced to cycle from Rotorua to Taupo with a few friends in what they loosely referred to as the “100k Flyer”. I had recently purchased a new bike – think commuter hybrid not shiny carbon road machine – and was secretly keen to see how we would go. So I was in.

Tags: Grow Conversions

Website Conversion Optimisation – A Good First Step

July 7, 2004 ark-com

Your First Step Forward With Website Conversion Optimisation

Unlike employees your website is best treated as a number.

So forget the nice graphics and the soft comfortable design influence, it’s time take your website and distil it down to the cold hard facts of a percentage conversion rate. (That is its ability to create prospect leads as a percentage of the total Internet traffic it receives.)

Tags: Grow Conversions