We love Analytics.

We focus on Results.

We share Knowledge.

Google Analytics

Installed, configured and customised to your website. Enables you to measure and monitor your website performance with ease.

Google AdWords

Campaigns that drive profitable business growth. Search, display and video advertising to suit your budget.

SEO Services

Advice and services to achieve and maintain your rightful place in the search results.

Conversion Rate Optimisation

Adding persuasive punch to your website pages. A methodical and proven approach to online sales improvement.

Email Marketing

Begin your journey or improve your existing email conversations. You drive or we manage for you. A strong performer after all these years.

Website Review

Ideal when you don’t know where to start. A popular risk free initial engagement.

Group Training

Invest the time to upskill you or your team. Affordable group training courses designed to help you implement your learnings.

Believing in
Measurement
Since 2002

Digital marketing is highly measurable IF you have it set up correctly. That’s why this is job #1 for all our new projects since we started in 2002. Once complete we can learn from the bad and maximise the good to help you achieve the greatest gains from your spend.

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Writing Ads While The Competition Watches

October 21, 2019ark-com

Writing Ads While The Competition Watches

In our last post, we touched on the topic of tailoring your marketing message to resonate with particular audiences. This is a challenge in itself, and even more so when your competitors’ ad is going to be right alongside it for comparison. No pressure! With the Google Display Network and Facebook, your ads are discreetly […]

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Two Shapes To Help You Buy Your Digital Advertising With Confidence

October 7, 2019ark-com

Two Shapes To Help You Buy Your Digital Advertising With Confidence

As you probably know by now, each of your potential customers is absolutely unique… just like everybody else! Before you come along with your online ad, they will each have their own particular awareness of your field, and existing level of demand (which may be nil) for your service. This can make budgeting for digital […]

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Five Metrics for Marketing a Successful Service Business

October 2, 2019ark-com

Five Metrics for Marketing a Successful Service Business

There aren’t fifty, and likewise there isn’t just one “weird tip” for digital marketing success. Here are five metrics that can help guide the improved performance of online marketing for your service business.  Surprise surprise, the majority come from your ability to track a lead straight through to a sale. That is, it’s more than […]

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Smarter Not Harder: Let Google Do Your Legwork

September 13, 2019ark-com

Smarter Not Harder: Let Google Do Your Legwork

There are a lot of unknowns when it comes to advertising online, especially at the beginning. You may start with a very clear idea and definition of what it is you’re offering; but as you further consider the diverse needs and viewpoints of your potential clientele, you might not feel confident in deciding which words […]

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Good Things Take Time: Remarketing For Your Service Business

ark-com

Good Things Take Time: Remarketing For Your Service Business

If you’re a regular internet browser, which is most of us these days, you’ll no doubt have noticed certain types of ads popping up with some regularity that are directly related to the websites you have visited prior.  It’s all part of a service called remarketing and when used wisely, it’s a really handy way […]

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Marketing Your Service Business: The Hammer Or The Hand?

August 5, 2019ark-com

Marketing Your Service Business: The Hammer Or The Hand?

Are you more likely to buy a hammer, or hire a builder?  When you stop and think about purchasing a product online, versus seeking a service, some obvious differences come to mind.  When you’re in a service business, your customers are paying for your expertise and the trust they place in you.  The process of […]

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