Videos
Short, straight-talking videos on how we actually run accounts – and how we think about marketing for New Zealand businesses.
No jargon and no hard sell. Each one takes a single idea we talk about with clients every week and puts it in under a minute. Hit play, and if any of it sounds like your situation, the conversation is worth having.
Why I Started Ark Advance
The story behind the agency – why I started Ark Advance and what we set out to do differently.
Double the Leads, Same Budget
We doubled a client’s enquiries without spending an extra dollar. The problem was never traffic – it was the message. Conversions went up 118%.
Adaptive Campaigns
Most campaigns have no idea when you’re booked out or sold out. How we build ads that react to the weather, your availability and your stock.
The Value in Every Phone Call
One phone call can change your business, but most owners can’t tell which ad caused it. How we track, record and value every call back to the ad that drove it.
Protecting Google While Exploring AI
One lead from ChatGPT had a client ready to abandon Google. Why you look at where your leads actually come from before shifting a dollar of budget.
Do You Still Need an Agency Now There’s AI?
AI is great at the mechanical stuff, but it’s generic on the New Zealand market. Where an agency on the ground still earns its keep.
Why We Use Video
Why video has become part of how we work – telling our clients’ stories and our own.
Something here sound like your business? Get in touch and let’s talk.