Google Ads

Give Your Business the Edge with Strategic Google Ads Management

In today’s competitive digital landscape, simply running Google Ads isn’t enough. The difference between campaigns that drain your budget and those that drive real business growth comes down to strategy, execution, and ongoing optimisation.

Since 2003, ARK Advance has managed hundreds of successful Google Ads campaigns for New Zealand businesses. While others focus on quick wins and vanity metrics, we take a different approach.

The ARK Advantage: Our Proven Three-Step Process

Assess
We begin by thoroughly assessing your competitive landscape. Unlike many agencies that jump straight to keyword research, we analyse your competitors’ strategies, identify market gaps, and uncover opportunities others miss. This competitive intelligence becomes the foundation for campaigns that actually stand out.

Realign
We realign your positioning to maximise impact. Using insights from our assessment phase, we craft messaging that resonates with your target audience and differentiates your business. This strategic positioning informs everything from keyword selection to ad copy and landing page optimisation.

Kick Off
We launch campaigns built on solid strategic foundations. Our approach combines human expertise with strategic use of AI-driven campaign types. We don’t just set and forget – we actively manage your campaigns with a perfect balance of automation and manual optimisation.

Why Our Approach Works

• You own your advertising account – We ensure you maintain complete ownership of your Google Ads account and all historical data.
• Strategic competitive analysis – We identify exactly how to position your business against competitors.
• Business-first approach – We understand marketing principles first, allowing us to identify strategic gaps and opportunities before implementing the technical aspects of your Google Ads campaigns.
• Transparent reporting – Clear monthly reports that actually make sense and drive actionable insights.
• Balanced automation – Strategic use of AI-driven campaign types with expert human oversight.
• No percentage commissions – Simple fixed monthly fee with no hidden costs.

The Results Speak for Themselves

Workshop 7

“We were getting inquiries about all sorts of things. And then I was like, ‘Well, obviously it’s working!’ Before Christmas, I said to you, Please, turn it off. I can’t deal with all this work.’ And we noticed it go away. That kind of proved why that’s working.”

“I like what we’re doing, because we can actually measure it. The industry’s gone through a real tough time in the last four years… but we as a workshop in the last two years haven’t noticed a downturn in work.”

— Tas, Workshop 7

ACM Removals

“What I find with my digital strategy and how Ark assists me in that area, it helps me define my focus. When I first came into the industry and we haphazardly used SEO and Google advertising, the message we were trying to deliver wasn’t focused. It wasn’t pinpointed the way that Ark’s been able to do for us.”

— Rob, ACM Removals

Royale Kitchens

“They’ve worked hard in targeting the right people – we used to get a lot whose budget was really in the lower end and they somehow managed to tweak the advertising to reach those in the mid to high price range.”

— Kirsten, Royale Kitchens

Tree Fellas

“We now know we’re getting $10-$15 return for every dollar we spend on Google. We could spend more and make more, but at times we can barely keep up with the work.”

— Ryan, Tree Fellas

Our Google Ads Management Process

1. Discovery Meeting – We take the time to understand your business, products/services, and goals.
2. Competitive Analysis – We research your industry, competitors, and target audience.
3. Strategic Planning – We develop campaign structures, keywords, and targeting strategies.
4. Account Setup – We build or optimise your Google Ads account structure.
5. Campaign Creation – We craft compelling ad copy and implement tracking systems.
6. Launch & Monitor – We closely track performance from day one.
7. Optimise & Refine – We continually refine campaigns based on data-driven insights.
8. Monthly Reporting – We provide clear reports with actionable recommendations.

Our Pricing

We believe in transparency and value. Unlike many agencies, we don’t charge a percentage of your ad spend, which can create conflicts of interest. Instead, we offer straightforward monthly management fees based on the complexity of your campaigns. Our Starter Package is $990 plus GST per month.

All packages include regular reporting, ongoing optimisation, and dedicated account management. No lock-in contracts.

Ready to Give Your Google Ads the ARK Advantage?

Book a free 30-minute strategy session by completing the form below and lets discuss how our ARK process can transform your Google Ads performance.