Google Ads
Google Ads Management Since 2002
Our average client has been with us for 6.4 years. 61% have stayed five years or longer. Our longest relationship? Over 13 years and counting.
Clients don’t stay that long unless the results keep coming.
After 24 years managing Google Ads campaigns for New Zealand businesses, we’ve learned that success comes down to one thing: your message matters more than your settings.
Why Most Google Ads Campaigns Fail (And How We’re Different)
Everyone gets the same 240 characters in Google Ads. Two headlines, thirty characters each. Two descriptions, ninety characters each. That’s it.
After 24 years managing hundreds of campaigns, we’ve seen the same pattern repeatedly: businesses throw money at technically perfect campaigns with weak messages—and wonder why they’re not getting results.
Here’s what makes us different: We fix your message before we touch your campaigns.
The ARK Advantage: Message-First Google Ads Management
While other agencies jump straight into keyword research and campaign setup, we take a completely different approach. We know that even the most sophisticated Google Ads campaign will fail if your 240 characters don’t outperform your competitors’ 240 characters.
That’s why every Google Ads engagement starts with our proven three-step process:
The ARK Advantage
Our Proven Three-Step Theory
Assess
We don’t just analyse keywords—we dissect your competitors’ actual ads. What are they saying in their 240 characters? Where are the gaps? What messages are missing from the market? This competitive intelligence becomes the foundation for ads that actually stand out.
Realign
We work with you to craft those 240 characters into weapons-grade marketing messages. We’re not afraid to tell you when your current messaging sounds exactly like your competitors—or worse. Using insights from our assessment, we create ads that make prospects choose you over everyone else.
Kick-off
Only after your message is battle-tested do we deploy the technical excellence you expect. We combine human expertise with AI-driven campaign types, but always with your killer message at the core.
24 Years of Proof
We’ve been managing Google Ads accounts since 2002—before it was even called Google Ads. Here’s what that looks like in our account:
That’s nearly a quarter century of continuous Google Ads management. In the last 10 years alone, we’ve managed over $14 million in ad spend:
(Google’s reporting only goes back 10 years—there’s another 14 years of history their systems can’t even display.)
We don’t lock clients into contracts. They stay because the results keep coming:
Clients don’t stay for over a decade without a contract unless the results keep coming.
What Makes Our Approach Work
The Results Speak for Themselves
Our Google Ads Management Process
Our Pricing
Transparent, value-based pricing with no hidden fees or percentage markups.
Ongoing Support: From $199 + GST per month
For businesses already running Google Ads who want a professional second opinion. Includes a monthly account review with recommendations you can action yourself. No lock-in contracts.
Managed Campaigns: Custom pricing based on your needs
Full message development and campaign management tailored to your ad spend and business goals. We’ll assess your competitive landscape, craft your messaging, and handle ongoing optimisation — whether you’re spending $2,000 or $20,000 per month on ads.
All managed campaigns include:
- Initial Marketing Message Audit
- Competitive message analysis
- Full campaign setup and management
- Conversion tracking setup
- Regular reporting and optimisation
- No lock-in contracts
Ready to See What 24 Years of Experience Can Do?
Let’s start with a conversation about your business and your goals.
Book a free discovery call to discuss:
- How your current ads compare to your competitors’ messages
- Which message gaps you could exploit for immediate wins
- Whether your marketing message is strong enough for paid advertising
- How our experience can improve your Google Ads performance
Because in the end, everyone gets the same 240 characters. It’s how you use them that determines whether you win or lose.