PPC Agency

PPC Management Since 2002

 

We’ve been managing PPC campaigns for over two decades — since before Google Ads was even called AdWords. In that time, we’ve managed over $14 million in pay-per-click ad spend for New Zealand businesses.

Our average client stays for 6.4 years. 61% have been with us for five years or longer. No contracts. They stay because the PPC results keep coming.

 

Why Choose ARK Advance as Your PPC Agency?

Most PPC agencies focus on the technical side — bidding strategies, keyword lists, account structure. That stuff matters, but it’s not what separates winning campaigns from losing ones.

After 24 years of PPC management, we’ve learned that the message inside your ads matters more than the settings behind them. Every Google Ads campaign gives you 240 characters to convince someone to click. Two headlines, two descriptions. That’s it.

We get your message right before we spend a cent of your budget.

That’s what makes us different from other PPC agencies. We don’t just manage your campaigns — we make sure the words inside your ads outperform your competitors’.

 

Real Results: How Better PPC Messaging Doubled Conversions

An industrial equipment manufacturer in Brisbane came to us in a tough spot. Competing in a crowded market with a fixed advertising budget, their sales team needed more leads — but there was no room to spend more.

We reviewed their landing page and PPC ad copy and spotted the problem immediately: their messaging didn’t reflect what actually made them different. So we got on a call with their Senior Sales Manager.

What we discovered changed everything. Their product had technical advantages, sure — but their real edge was a highly consultative sales approach. They didn’t just sell machines. They worked with each customer to specify exactly the right equipment for their situation, ensuring longevity and the best possible return on investment. None of this was coming through in their PPC advertising.

We rewrote their landing page copy and updated their PPC ads to match. The budget stayed virtually the same. Here’s what happened:

 

Google Ads performance comparison showing 118% increase in conversions

 

Cost increased just 0.42% — but conversions jumped 118%. The landing page conversion rate rose 86%, and their cost per conversion dropped 54%. Same market. Same budget. Completely different results.

The difference wasn’t a bidding strategy or a new keyword list. It was getting the PPC message right.

 

How Our PPC Management Works

Every PPC engagement follows our proven four-phase process:

 

PPC Management four-phase process: Assess, Realign, Kick-off, Optimise

 

Assess

We analyse your competitors’ actual PPC ads. What are they saying? Where are the gaps in their messaging? This competitive intelligence becomes the foundation for ads that stand out in the search results.

Realign

We work with you to craft PPC ad copy that makes prospects choose you over everyone else. If your current messaging sounds like your competitors, we’ll tell you — and fix it.

Kick-off

Once your message is right, we deploy the technical expertise you’d expect from a PPC agency with over two decades of experience. We combine human expertise with Google’s AI-driven campaign types, always with your message at the core.

Optimise

PPC management doesn’t stop at launch. We continuously track performance, run A/B tests on your ad copy, and refine your campaigns to keep improving results over time.

 

Over Two Decades of PPC Proof

We’ve been managing PPC campaigns since 2002. Here’s what that looks like in our Google Ads account:

 

Google Ads account history showing March 2002 to February 2026

 

That’s over two decades of continuous PPC management. In the last 10 years alone, we’ve managed over $14 million in ad spend:

 

Google Ads statistics showing 14.8 million clicks and $14.6 million in managed spend

 

(Google’s reporting only goes back 10 years — there’s another 14 years of PPC history their systems can’t even display.)

We don’t lock clients into contracts. They stay because the PPC results keep coming:

 

Client retention statistics: 6.4 years average tenure, 61% clients 5+ years, 13+ years longest relationship

Clients don’t stay for over a decade without a contract unless the results keep coming.

 

What Makes Our PPC Agency Different

 

The Results Speak for Themselves

 

Our PPC Management Process

 

What’s Included in Our PPC Management

  • Initial marketing message audit
  • Competitive PPC ad analysis
  • Full Google Ads campaign setup and management
  • Conversion tracking setup
  • Regular reporting and optimisation
  • You own your advertising account — always
  • No lock-in contracts

 

PPC Agency Pricing

Transparent pricing with no hidden fees or percentage-of-spend markups.

Ongoing PPC Support: From $199 + GST per month

For businesses already running PPC campaigns who want a professional second opinion. Includes a monthly account review with recommendations. No lock-in contracts.

Managed PPC Campaigns: Custom pricing based on your needs

Full message development and PPC campaign management tailored to your ad spend and business goals — whether you’re spending $2,000 or $20,000 per month.

All managed PPC campaigns include:

  • Initial Marketing Message Audit
  • Competitive message analysis
  • Full campaign setup and management
  • Conversion tracking setup
  • Regular reporting and optimisation
  • No lock-in contracts

Ready to Talk to a PPC Agency That’s Been Doing This Since 2002?

Let’s start with a conversation about your business and your goals. Give us a call on 0800 437 628 or fill out the form below.

  • How your current PPC ads compare to your competitors’ messages
  • Which messaging gaps you could exploit for immediate wins
  • Whether your ad copy is strong enough for paid advertising
  • How over two decades of PPC experience can improve your results

Get Started


We’ll be thrilled to talk you through it.